But this is because of an Adwords campaign and there is very little evidence that the visitors were interested in the site :-(
I decided to only go with two keyword phrases "world of warcraft beginners guide" and "new world of warcraft players" so that I did not attract generalised world of warcraft searches, but I am not sure how successful this particular aim has been.
Because of copyright it is not allowed to use World of Warcraft or WoW in the actual advert text, which makes life difficult in targeting traffic. However, the title of my website should give the purpose of my site away, shouldn't it?!
Oh well, I soldier on in trying to get my site noticed.
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